I’m a Certified Residential Appraiser with nearly a decade of experience in valuation and a master’s degree in Business and Management from the University of Plymouth in England. Over the years, I’ve worked with agents on everything from trust and estate assignments to flips, complex properties, and time-sensitive sales. What I’ve learned is that uncertainty around the appraisal process can create friction and confusion, because agents and appraisers often work with different information and expectations.
That’s why I created The Valu Society.
As an appraiser, I’ve seen how clarity on the front end leads to fewer delays, smoother conversations, and more confident decisions. My goal is not to turn agents into appraisers, but to give you tools, context, and strategy so you can prepare, communicate, and respond with purpose. You shouldn’t have to guess what matters, or feel like you’re on the outside of a process that directly impacts your deals.
This platform brings together what I’ve learned through the lens of both valuation and field experience. It’s about giving you practical insight that respects both sides of the transaction and supports the work you’re already doing.
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